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Am I the only one who thinks accidentally going viral is usually bad, not lucky?
A clip of me dropping a keg at the bar in Boise got 2 million views in 3 days, and all it brought me was strangers calling me clumsy and my boss seeing it. My actual trick was posting the boring 40 second follow up about how I cleaned it up, because that one got me 200 local followers and zero mean comments.
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derek6565d ago
Tbh the follow up being the thing that actually worked is the part people miss. Going viral just means a ton of random eyeballs hit you at once, but most of those people don't care about you and half of them are just there to laugh or judge. What you did with that boring cleanup video is way smarter because it showed who you actually are and gave people a reason to stick around. Nobody follows a guy who dropped a keg, they follow someone they feel like they know a little. The mean comments come from the huge crowd, but the 200 locals came from the small honest moment. So yeah, the accidental viral thing is mostly a headache, it's the quiet follow up that does the real work.
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