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One call from an old client in Detroit changed how I bid every job
He told me I undercharged by $3,000 on a display campaign that ran for 6 months, and he knew because he had the same budget at his last agency. Has anyone else had a client give you a reality check on pricing that you actually listened to?
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terry_carter151mo ago
Figured the numbers were off, that math only works if the client’s media fees are sitting in the same ballpark as yours. Honestly, one clients budget dont always match anothers, even if the ad spend looks the same.
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