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Reenacted the old Mentos "Who Forgot the Mint?" ad with my crew and got one note that stung but fixed everything
Filmed it in the parking lot on a Tuesday and the whole thing looked stiff until my buddy Dave said "you're all staring at the camera like you owe it money." Now we shoot everything like nobody's watching and the takes land way better. Any of you get a note like that on a remake that stuck with you?
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