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A guy in a 2003 Honda forum said my jingle was too catchy, and he was kind of correct
I used to post these low budget ads for my lawn care gig and the music was always this super upbeat stock track. A guy on a car forum I hang out on roasted me, saying the tune was so catchy that people hummed it but couldn't remember what I actually did. So for the last 6 weeks I swapped the music for a plain voiceover saying the price and the town. My calls went from about 4 a week to 11, and it is weird how much a boring ad helped. Has anyone else had a customer tell them the music was drowning out the actual message?
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