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My barber in Phoenix said the Super Bowl ad everyone loved was actually a total mess to make
I was getting a cut last Tuesday and my barber mentioned his cousin worked on the crew for that big Super Bowl spot with the dancing animals, and he said they shot it in 4 days with a budget over $7 million. He told me the client changed the ending 3 times and the final cut barely used any of the stuff they actually filmed. Does anyone know if those big game ads are usually this disorganized behind the scenes, or was this one just a special kind of chaos?
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