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My 2pm posts always flopped, then I checked my own analytics for once
For about a year I kept pushing content at lunchtime because every guide said that's when engagement peaks. Last month I finally sat down and looked at my own audience insights, and over 70% of my followers in Cleveland were active between 9 and 11 pm. I switched to 10pm for two weeks and my reach nearly doubled on the same kinds of posts. Has anyone else found that generic timing advice just doesn't match their real follower data, or am I the last one to figure this out?
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caleb2621mo ago
Man, I was the same way, swore by those generic best-time charts for years and never questioned them. Good on you for actually digging into your own numbers, that 10pm slot clearly works for your crowd.
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