Watched a guy turn a 12 second clip of his dog into 2 million views with a single caption change
I kept hearing that captions don't matter much if the clip is funny enough, so I tested it on my own account. Uploaded the same 14 second dog video twice, 9 days apart, with a plain caption on one and a question on the other. The question version pulled 380k views in 4 days, the plain one stalled at 6k. Apparently the comment bait drives the early engagement that pushes it to the next pool. Anyone else messed with caption structure to see if it actually moves the needle?