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Finally got a callback after 42 cold emails to local design firms

I spent the last two months sending cold emails to every graphic design studio in Austin asking for an internship or junior role. Out of 42 emails, only one replied and said they wanted to meet me next week. Has anyone else had better luck with a different approach like networking events?
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annas87
annas878d ago
Just jump into this with a small fix on the timeline thing. You said 42 cold emails and 1 callback, but that's actually a 2.4% reply rate which isn't terrible for cold outreach in a competitive field like graphic design. The real issue is that cold emails work best when paired with something else, like what @hunt.quinn mentioned about follow ups being a bit random. If you haven't already, try sending a short follow up to the other 41 firms after a week or two, just a quick "hey checking back in" type thing. And jamesm48 is right about the AIGA thing, I've seen people get way better traction from three solid conversations at a meetup than from thirty generic emails. That one reply you got could turn into something good, especially if you go in ready to ask them about their actual work instead of just pitching yourself.
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jamesm48
jamesm488d ago
Cold emails are tough because everyone and their mom is sending them these days. What actually worked for me was going to a local AIGA meetup where I just talked to people about their work, not about jobs. I ended up chatting with a senior designer who remembered me a few weeks later when they had a junior spot open up. The personal connection makes a huge difference, even if it feels awkward at first. So my advice is to pick one or two low-key events where you can be a normal person and listen more than you talk.
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hunt.quinn
What's the weirdest thing you've done to follow up with someone who ghosted you?
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