Seriously! The comments are where the real creativity happens. Like when people start a whole story about the meme character's backstory, or turn a simple joke into some wild conspiracy theory. I saw one where they all pretended a duck in the background was the secret boss of everything. It just builds and gets funnier as more people add on. The comment section is its own gift that keeps giving.
But calling it a "gift that keeps giving" feels like a lot (no offense). That duck thing was funny for a minute, then it just got repetitive with everyone copying the same joke. Most of the time it's just people trying too hard to be the next comment everyone likes.