Made my flatmate cry laughing with zero edits on a cat video.

Two episodes of some murder show and my gf was out cold, so now we just watch the great british baking show every night and she actually stays awake. Something about nice people being nice to each other while making cakes just works. I stopped fighting it honestly, it's become our thing.

I heard a marketing guy on a podcast say the average viewer decides to keep watching a video in under 3 seconds, so front-loading the good stuff is key. Your wax pour in the first 2 seconds probably hooked people right when their thumb was about to scroll. That matches what happened with your 3x jump. My cousin runs a bakery and her husband told her the same thing, that her 30 second clips dragged, so she chopped them down and the shorter ones did way better. It stings hearing it from family but they are usually the most honest people we know. The car commercial thing makes sense too, wide shots and slow music just feel like background noise now.