I finally understood why the #NoPlasticJuly hashtag faded so fast

It was all over my feed last year, but now it's gone. I think these challenges need real community support to stick around, not just online hype.

3 comments

3 Comments

reed.vera1mo ago

Guess these trendy hashtags have the same lifespan as my motivation after New Year's. Everyone was posting their metal straws like it was a revolution, then poof. Turns out saving the planet is harder than just changing your profile picture for a week. It's basically the avocado toast of environmentalism. Super popular until the next shiny thing comes along.

barnes.karen1mo ago

Wait, the metal straw thing was just LAST YEAR? @reed.vera I swear that feels like a decade ago. My brain can't handle how fast these trends move now.

the_robin1mo ago

Yeah, the "avocado toast of environmentalism" line is so true. It becomes this surface-level trend people do to feel good, not a real habit change. Without that deeper shift, it just disappears when the next trend pops up.