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That $450 trademark search I paid for saved my ass on a campaign name last week

I was about to launch a big ad campaign for a new client in Phoenix and the name felt fine to me. Spent $450 on a proper trademark search through a legit agency lawyer my buddy recommended. Turns out a company in Texas already had a similar name and they were litigious. Would've cost me way more in rebranding and stress if I had just rolled with it. Anyone else shell out for stuff like this and have it pay off or was I just lucky?
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2 Comments
blakem37
blakem372d ago
Paid $300 for a search last year that saved me from a lawsuit over a restaurant name.
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derek656
derek6562d agoTop Commenter
Think you got lucky honestly. Half the time those searches turn up nothing and you could just change a word or two if someone actually came after you.
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